Digital is very much alive at a time when the presence and use of social networks has been gaining ground and is playing an important role for...
Results for "marketing"
Key dates that will mark the success of your communication campaign
28 Aug 2023
Key dates and national and international days can be considered as great opportunities for communication actions, being the necessary link for the...
We welcome our new Worldcom Public Relations Group partners in Sweden and Chile
21 Jul 2023
LF Channel is very pleased to welcome two new agency partners from Chile and Sweden to the Worldcom Public Relations Group (Worldcom). The world's...
Everything you should know about the new “influencer law”
16 May 2023
According to an Adecco survey to 2,000 young Spaniards aged 4 to 16, the influencer profession is the fifth most desired in the country. Moreover,...
Gender identity is the most relevant dimension of diversity in Spain
10 May 2023
The Worldcom Public Relations Group, the world's leading association of independent public relations companies, has published the Worldcom Diversity...
Welcome, Nerea!
29 Mar 2023
Name: Nerea Cuartero Martínez Studies/education: Advertising and Public Relations Degree by the International University of Catalunya (UIC)...
DEI Channel: new unit specialized in CSR, fundraising, DEI governance strategies and inclusive communication
28 Feb 2023
LF Channel and DEI Channel teams work to achieve a diverse and inclusive future through governance, communication and marketing Today we have...
Should we use AVE to evaluate PR Work & Strategies?
30 Jan 2023
One of the most common questions asked by companies looking to implement a public relations campaign for the first time is: what will be the return...
Communication as part of successful corporate sustainability strategy
27 Jan 2023
The UN has set 2024 as the deadline for preventing a climate catastrophe: if we do not act in less than two years and reduce carbon and greenhouse...