The best of strategic communication and marketing: LF Channel News
Welcome Jan!
Name: Jan Tenesa Bosch Education: Bachelor's degree in public relations, Marketing and Advertising. Previous Experience: My professional experience...
How to Organise the Perfect Press Conference to Generate Impact
Organising a successful press conference is not simply a matter of inviting a number of journalists and waiting for them to ask questions. To...
Artificial Intelligence and communication: how we use it at LF Channel, and why we keep thinking
There is much talk about the use of artificial intelligence in the communication sector, and yet, it is rarely shared in concrete terms what exactly...
Worldcom launches a new edition of Healthcare Monitor: exploring the challenges of digital communication in the pharmaceutical industry
The Worldcom Public Relations Group (Worldcom) has released the 2025-2026 edition of its Healthcare Monitor Pharmaceuticals report. Now in its fifth...
Brand credibility in the age of AI: Worldcom and Semrush analyze the keys to digital relevance
AI is reshaping the way audiences find information and make choices, creating a new landscape for brand reputation. A brand’s credibility is no...
Beyond the Pitch: the communication campaigns that scored at The World Cup
For much of this year, media attention has been focused on the FIFA World Cup 2026. Brands around the world are looking to secure their place in the...
How Strategic Communication Helps Education Institutions Stand Out
In today's education sector, institutions are competing for far more than student enrolment. They are competing for visibility, trust and long-term...
HealthTech in Spain: how to build trust and communicate effectively
Healthcare innovation is currently experiencing one of its most decisive moments in Spain. The combination of artificial intelligence, digital...
Inclusive communication: a new strategic pillar for the communications sector
Inclusive communication is no longer a topic for future debate within the public relations and corporate communications sector. It is a reality that...
