The best of strategic communication and marketing: LF Channel News
Welcome, Elo!
We are very happy to have Elo back at LF Channel. Eloína Rivero returns to our team as new Business Development Manager. She previously worked for...
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Summer is a breath of fresh air, but also a challenge for communication experts. Newsrooms become emptier, it is difficult to sell not very "sunny"...
“LF Channel wins the Dotcomm and Summit Creative Awards 2023 for their #AcceptAllCookies campaign for Avast
At LF Channel we are proud to announce that we have been honored with two international awards for the #AcceptAllCookies campaign we conducted for...
How to strengthen your brand reputation on social media
Digital is very much alive at a time when the presence and use of social networks has been gaining ground and is playing an important role for...
Welcome Diego!
Diego was a member of the LF Channel team as an assistant, and we are delighted that he is now joining us as an Account Executive. Diego was a...
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In a communications agency there is a lot of work that is sometimes difficult to be recognized. Behind a media impact (or clipping, as we also call...
Should we use AVE to evaluate PR Work & Strategies?
One of the most common questions asked by companies looking to implement a public relations campaign for the first time is: what will be the return...
Communication as part of successful corporate sustainability strategy
The UN has set 2024 as the deadline for preventing a climate catastrophe: if we do not act in less than two years and reduce carbon and greenhouse...
Content marketing: the strategy to be a brand of reference
The development of content marketing strategies is one of the most popular measures among those companies that want to gain presence in the media...
