Worldcom Public Relations Group welcomes new partners: Carralsierra from Mexico and We Are DNA from the UK

10 Jun 2026

At LF Channel, we are very happy to welcome two new partner agencies to the Worldcom Public Relations Group (Worldcom): Carralsierra from Mexico and We Are DNA from the UK. The world’s leading association of independent public relations firms, of which we have been a member since 1998, continues to expand its network by adding eleven new agencies over the past two years. This growth combines the strength and experience of its long-established partners with the addition of new talent and expertise.

“The addition of new agencies to Worldcom is always great news for all partners and for our clients,” says Imma Folch, CEO and founder of LF Channel. “Both Carralsierra and We Are DNA bring extensive experience in their respective markets and specialties, and we are confident that their inclusion will enhance the collaborative work across the entire network.”

Carralsierra is an independent strategic communications firm based in Mexico City with over 18 years’ experience advising organisations on corporate and financial communications, reputation management and public relations, as well as crisis management. For its part, We Are DNA helps its clients build stronger brands and better businesses by helping them find, retain and engage the talent they need to succeed. They are leaders in all matters relating to the employee value proposition (EVP), employer branding, candidate attraction and employee engagement.

The welcome of these agencies into the Worldcom network marks the completion of a rigorous selection and vetting process that ensures the applicant agency’s alignment with the standards of trust and collaboration that have defined The Worldcom PR Group since its foundation in 1988. As new partners, Carralsierra and We Are DNA join a strong, global group of agencies that openly share knowledge and best practices, leverage the partnership to serve their expanding client base, and collaborate on new opportunities tailored to the local, regional and global needs of any Worldcom partner or client.

Welcome to Worldcom!

 

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