SALUS Service by Worldcom PR Group

Worldcom PR Group offers an international crisis management service in which we participate as the PR agency in Spain. Additionally, LF Channel collaborates with major communication and public relations agencies in Europe and other continents.

Professional communication management in a crisis situation

Transparent, careful, and timely communication helps maintain the trust of clients and employees, mitigating the negative impact on public perception. Furthermore, it provides an opportunity to demonstrate leadership and responsibility, reinforcing reputation and building solid relationships with stakeholders.

Phases of crisis management in the SALUS service

The protection offered by the SALUS service is based on identifying vulnerabilities and prior preparation along with subsequent protection.

“Preparedness”

INITIAL PREPARATION, IMMEDIATE RESPONSE

  • Risk and scenario assessment.
  • Review of materials.
  • Definition of response processes and team protection.

ONGOING PREPARATION

  • Guaranteed availability 24 hours a day, 7 days a week, 365 days a year.
  • Review and improvement by experts.

AVAILABILITY OF THE EXPERT TEAM

  • Assignment of 2 specialized managers per country.

ANNUAL PREPARATION UPDATE

  • Assignment of 2 specialized managers per country.

“Protection”

IMMEDIATE RESPONSE

  • The standby team goes into action. 

EXPERT PROTECTION

  • The team adapts a prepared approach to the needs of the crisis.

REVIEW AND IMPROVEMENTS

  • The team identifies lessons learned and improves preparation.

We are the best choice to help you in
CRISIS MANAGEMENT

We have a simple pricing model

SALUS PREPARES ONE COUNTRY
Fee for initial risk assessment, onboarding, and standard preparation, between

€1,500 – €2,400

Preparation fee: 24x7x365 access to experts and their tools, between

€175 – €300 per month (*)

(*) depending on the country.
In both cases, the minimum protection period is 12 months. 
SALUS PREPARES SEVERAL COUNTRIES
MAIN COUNTRY: same fees as in “Salus Prepares One Country” plus an annual coordination fee for the main partner of

€1,500

SUPPORT COUNTRY: same fees as for “Salus Prepares One Country”.
SALUS PROTECT
Hourly rate for active protection in case of a crisis.

DISCOUNTS FOR ADDITIONAL SERVICES

Preparation of response documents.
Development of detailed policies and procedures for crises.
Media training.
Crisis simulations.
Training sessions on communication messages.
Online daily follow-up report (or at another interval).

 

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