{"id":4212,"date":"2023-09-01T09:30:40","date_gmt":"2023-09-01T07:30:40","guid":{"rendered":"https:\/\/lfchannel.com\/?p=4212"},"modified":"2025-11-12T10:09:07","modified_gmt":"2025-11-12T09:09:07","slug":"lf-hits-en","status":"publish","type":"post","link":"https:\/\/lfchannel.com\/en\/lf-hits-en\/","title":{"rendered":"LF HITS"},"content":{"rendered":"<p>In a communications agency there is a lot of work that is sometimes difficult to be recognized. <strong>Behind<\/strong><strong> a media <\/strong><strong>impact<\/strong> (or clipping, as we also call it) <strong>there<\/strong> <strong>is<\/strong><strong> a <\/strong><strong>strategy<\/strong> designed and applied: from the drafting of the content, to the monitoring of the subject with journalists or direct relations with these professionals.\u202f The final result of this work translates into publications that appear in the media.<\/p>\n<p>Both for our clients and for the LF Channel team, recognizing this job well done is a satisfaction. For this reason, we have launched: <strong>&#8220;LF HITS&#8221;.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lfchannel.com\/en\/lf-hits-en\/#Nextdoor_at_YoDona\" >Nextdoor at\u00a0YoDona<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lfchannel.com\/en\/lf-hits-en\/#Pure_Storage_at_DI_Invertia_El_Espanol\" >Pure Storage at D+I Invertia El Espa\u00f1ol<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lfchannel.com\/en\/lf-hits-en\/#Synology_at_Byte_TI\" >Synology at Byte TI<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Nextdoor_at_YoDona\"><\/span><strong>Nextdoor<\/strong><strong> at\u00a0<\/strong><strong>YoDona<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>After an intense work and monitoring to <strong>achieve<\/strong> <strong>the<\/strong> <strong>goal<\/strong>, the LF Channel team recently managed to get a <strong>lifestyle<\/strong><strong> media<\/strong> with a wide reach aimed at a female audience such as Yo Dona to include in its magazine the story of Consol, a woman who has dodged unwanted loneliness thanks to Nextdoor. As she explains, &#8220;I was looking for a group of people who were lonely but wanted to share. It didn&#8217;t matter if they were men or women\u201d<\/p>\n<p>In the article there is space to report on the study The Cost of Unwanted Loneliness, conducted by the ONCE Foundation in collaboration with Nextdoor, and includes statements by Katherine Villegas, City Manager of Nextdoor in Madrid.<\/p>\n<p>Great work by the team behind this account!<\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pure_Storage_at_DI_Invertia_El_Espanol\"><\/span><strong>Pure Storage at D+I <\/strong><strong>Invertia<\/strong><strong> El Espa\u00f1ol<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Pure Storage, a company that develops all-flash data storage solutions, celebrated its <strong>annual<\/strong> <strong>brand<\/strong> <strong>event<\/strong><strong> in <\/strong><strong>the<\/strong> <strong>United<\/strong> <strong>States<\/strong>. LF Channel, through the management of a press trip, managed to position the brand in a recognized media such as <strong>El Espa\u00f1ol<\/strong>, one of the most important national media, specifically in its technology section, <strong>Disruptores&amp;Innovadores<\/strong><strong>. <\/strong><\/p>\n<p>In the extensive article published in D+I, <strong>the<\/strong> <strong>company<\/strong> <strong>is<\/strong> <strong>highlighted<\/strong><strong> as a leader in <\/strong><strong>the<\/strong><strong> sector<\/strong>, innovative and with a great trajectory. The way in which Pure is discussed is very positive, reporting on the launches presented and even includes <strong>statements<\/strong> <strong>from<\/strong> <strong>its<\/strong> <strong>main<\/strong> <strong>spokespersons<\/strong><strong>.<\/strong> Regarding the company&#8217;s goal of replacing traditional storage with all-flash data centers, the opinion of <strong>Ajay<\/strong><strong> Singh, <\/strong><strong>Chief<\/strong> <strong>Product<\/strong> <strong>Officer<\/strong> <strong>of<\/strong><strong> Pure Storage<\/strong>, stands out, pointing out that &#8220;the expansion of this family of products will eliminate the last remnants of magnetic hard disks in companies&#8221;.<\/p>\n<p>Congratulations to the LF team!<\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Synology_at_Byte_TI\"><\/span><strong>Synology at Byte TI<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Synology, a company that enables businesses to manage, secure and protect all their data, is featured in the in-depth article on Intelligent Data Management and Administration published in the latest issue of Byte IT magazine. The piece, which highlights the importance of managing data in today&#8217;s digital age, includes Synology&#8217;s vision as an industry thought leader. In addition to the <strong>good<\/strong> <strong>references<\/strong> it makes about the brand, <strong>it<\/strong><strong> positions Tom\u00e1s Saiz, <\/strong><strong>Synology&#8217;s<\/strong><strong> Business <\/strong><strong>Development<\/strong> <strong>for<\/strong> <strong>Spain<\/strong><strong> and Portugal<\/strong>. One of the most striking statements made by Tom\u00e1s himself is the following: &#8220;The essential thing is to define a good strategy and know how to answer the question: What data do I need and what do I need from the data?<\/p>\n<p>Managing this impact has been done <strong>proactively<\/strong> by the LF Channel team, and is the result of relationships established with the Byte IT team over the years. Staying ahead of the issues a journalist is preparing is a complicated but very rewarding task.<\/p>\n<p>Congratulations\u00a0to the LF team for Synology for pursuing the story and ensuring brand positioning!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a communications agency there is a lot of work that is sometimes difficult to be recognized. Behind a media impact (or clipping, as we also call it) there is a strategy designed and applied: from the drafting of the content, to the monitoring of the subject with journalists or direct relations with these professionals.\u202f [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":4209,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-4212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts\/4212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/comments?post=4212"}],"version-history":[{"count":4,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts\/4212\/revisions"}],"predecessor-version":[{"id":12427,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts\/4212\/revisions\/12427"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/media\/4209"}],"wp:attachment":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/media?parent=4212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/categories?post=4212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/tags?post=4212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}