{"id":11293,"date":"2025-05-08T14:07:52","date_gmt":"2025-05-08T12:07:52","guid":{"rendered":"https:\/\/lfchannel.com\/?p=11293"},"modified":"2025-05-09T16:15:12","modified_gmt":"2025-05-09T14:15:12","slug":"back-again-at-the-worldcom-youth-meeting-in-budapest","status":"publish","type":"post","link":"https:\/\/lfchannel.com\/en\/back-again-at-the-worldcom-youth-meeting-in-budapest\/","title":{"rendered":"Back Again at the Worldcom Youth Meeting in Budapest"},"content":{"rendered":"<p>[et_pb_section admin_label=&#8221;section&#8221;]<br \/>\n\t\t\t[et_pb_row admin_label=&#8221;row&#8221;]<br \/>\n\t\t\t\t[et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Text&#8221;]<a href=\"https:\/\/lfchannel.com\/en\/we-attended-the-worldcom-youth-meeting-in-budapest\" target=\"_blank\" rel=\"noopener\"><strong>Once again<\/strong><\/a>, we attended a new edition of the <a href=\"https:\/\/worldcomgroup.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Worldcom<\/strong><\/a><strong> Youth Meeting<\/strong>, the annual event organized by the leading <a href=\"https:\/\/lfchannel.com\/category\/worldcom\" target=\"_blank\" rel=\"noopener\"><strong>global network of independent public relations agencies<\/strong><\/a>. It brings together young professionals from its member agencies with the goal of fostering knowledge exchange, international collaboration, and creativity in communication.<\/p>\n<p>During three days, we <strong>shared work methodologies, different ways of approaching communication<\/strong> from different cultures and we analyzed <strong>how creativity can transform projects<\/strong>.<\/p>\n<p>We also participated in three training sessions:<\/p>\n<ul>\n<li>In the first session, we took a closer look at the PR market in Hungary and globally. And we reflected on the growing role of artificial intelligence as a driver of transformation for agencies.<\/li>\n<li>The second session delved into the impact of visual imagery on brand strategies in social media.<\/li>\n<li>The third focused on how to design effective infographics to convey messages clearly and visually.<\/li>\n<\/ul>\n<p>In this edition, our <a href=\"https:\/\/lfchannel.com\/en\" target=\"_blank\" rel=\"noopener\"><strong>LF Channel<\/strong><\/a> representatives were <strong>Laia Gonz\u00e1lez<\/strong> and <strong>Clara Hern\u00e1ndez<\/strong>, who return with new ideas, inspiration and learning that will undoubtedly enrich our daily work.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11281\" src=\"https:\/\/lfchannel.com\/wp-content\/uploads\/2025\/05\/reto_de_colaboracion_agencias_worldcom_lf_channel.jpg\" alt=\"Worldcom's interagency collaboration challenge\" width=\"520\" height=\"346\" \/><\/p>\n<p>The meeting also included a collaborative dynamic between professionals from different agencies: the challenge was to develop a communication proposal to connect with Generation Z in Hungary, focused on the automotive brand <a href=\"https:\/\/www.cupraofficial.com\/\" target=\"_blank\" rel=\"noopener\"><strong>CUPRA<\/strong><\/a>. The winning team was the one in which our colleague <strong>Laia Gonz\u00e1lez<\/strong> participated, whose proposal stood out for its innovative approach and strategic strength.<\/p>\n<blockquote><p>\u201cIt has been an experience full of surprises and new learnings. An opportunity to learn together new ways to communicate and create connections with other agencies. We are very grateful to Worldcom for giving us the opportunity to participate\u201d. <strong>Clara Hern\u00e1ndez, graphic designer at LF Channel.<\/strong><\/p><\/blockquote>\n<p>[\/et_pb_text][\/et_pb_column]<br \/>\n\t\t\t[\/et_pb_row]<br \/>\n\t\t[\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section admin_label=&#8221;section&#8221;] [et_pb_row admin_label=&#8221;row&#8221;] [et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Text&#8221;]Once again, we attended a new edition of the Worldcom Youth Meeting, the annual event organized by the leading global network of independent public relations agencies. It brings together young professionals from its member agencies with the goal of fostering knowledge exchange, international collaboration, and creativity in communication. During [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":11285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"<a href=\"https:\/\/lfchannel.com\/en\/we-attended-the-worldcom-youth-meeting-in-budapest\" target=\"_blank\" rel=\"noopener\"><strong>Once again<\/strong><\/a>, we attended a new edition of the <a href=\"https:\/\/worldcomgroup.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Worldcom<\/strong><\/a><strong> Youth Meeting<\/strong>, the annual event organized by the leading <a href=\"https:\/\/lfchannel.com\/category\/worldcom\" target=\"_blank\" rel=\"noopener\"><strong>global network of independent public relations agencies<\/strong><\/a>. It brings together young professionals from its member agencies with the goal of fostering knowledge exchange, international collaboration, and creativity in communication.\r\n\r\nDuring three days, we <strong>shared work methodologies, different ways of approaching communication<\/strong> from different cultures and we analyzed <strong>how creativity can transform projects<\/strong>.\r\n\r\nWe also participated in three training sessions:\r\n<ul>\r\n \t<li>In the first session, we took a closer look at the PR market in Hungary and globally. And we reflected on the growing role of artificial intelligence as a driver of transformation for agencies.<\/li>\r\n \t<li>The second session delved into the impact of visual imagery on brand strategies in social media.<\/li>\r\n \t<li>The third focused on how to design effective infographics to convey messages clearly and visually.<\/li>\r\n<\/ul>\r\nIn this edition, our <a href=\"https:\/\/lfchannel.com\/en\" target=\"_blank\" rel=\"noopener\"><strong>LF Channel<\/strong><\/a> representatives were <strong>Laia Gonz\u00e1lez<\/strong> and <strong>Clara Hern\u00e1ndez<\/strong>, who return with new ideas, inspiration and learning that will undoubtedly enrich our daily work.\r\n\r\n<img class=\"aligncenter wp-image-11281\" src=\"https:\/\/lfchannel.com\/wp-content\/uploads\/2025\/05\/reto_de_colaboracion_agencias_worldcom_lf_channel.jpg\" alt=\"Worldcom's interagency collaboration challenge\" width=\"520\" height=\"346\" \/>\r\n\r\nThe meeting also included a collaborative dynamic between professionals from different agencies: the challenge was to develop a communication proposal to connect with Generation Z in Hungary, focused on the automotive brand <a href=\"https:\/\/www.cupraofficial.com\/\" target=\"_blank\" rel=\"noopener\"><strong>CUPRA<\/strong><\/a>. The winning team was the one in which our colleague <strong>Laia Gonz\u00e1lez<\/strong> participated, whose proposal stood out for its innovative approach and strategic strength.\r\n<blockquote>\u201cIt has been an experience full of surprises and new learnings. An opportunity to learn together new ways to communicate and create connections with other agencies. We are very grateful to Worldcom for giving us the opportunity to participate\u201d. <strong>Clara Hern\u00e1ndez, graphic designer at LF Channel.<\/strong><\/blockquote>","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[50],"tags":[],"class_list":["post-11293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencylife-en"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts\/11293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/comments?post=11293"}],"version-history":[{"count":4,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts\/11293\/revisions"}],"predecessor-version":[{"id":11363,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/posts\/11293\/revisions\/11363"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/media\/11285"}],"wp:attachment":[{"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/media?parent=11293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/categories?post=11293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lfchannel.com\/en\/wp-json\/wp\/v2\/tags?post=11293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}