Real Estate archivos - LF Channel https://lfchannel.com/en/ Fri, 14 Nov 2025 11:57:31 +0000 en-US hourly 1 https://lfchannel.com/wp-content/uploads/2022/12/favicon-naranja.png Real Estate archivos - LF Channel https://lfchannel.com/en/ 32 32 NIDO LIVING https://lfchannel.com/en/project/nido-living/ https://lfchannel.com/en/project/nido-living/#respond Mon, 01 Jul 2024 21:32:16 +0000 https://lfchannel.com/?post_type=project&p=7697
YNVOLVE

Building Trust for Nido Living’s Market Entry in Spain 

Nido Living, Europe’s leading operator in student residences and flex living, partnered with LF Channel to successfully enter the Spanish market, build brand trust, and position itself as a key player in the PBSA (Purpose Built Student Accommodation) sector.

THE CHALLENGE

With the opening of its first student residence in Spain, Nido Living faced a highly competitive market with well-established local players. The company needed to increase visibility and build trust among investors, partners, students, and families. 

STRATEGY

Our agency designed a tailored Public Relations plan with three strategic objectives: 

PHASE 1

Pre-release

Introduce Nido Living’s value proposition in Spain. 

PHASE 2

Release

Position the brand as a strong and aspirational alternative within the PBSA market through a coherent narrative and presence in top-tier media. 

PHASE 3

Target

Engage key audiences — especially students and families — to drive awareness and brand consideration. 

Through media positioning, brand storytelling, and thought leadership, LF Channel helped Nido Living move from visibility to recognition and credibility, enabling informed decision-making. 

RESULTS

In less than a year, Nido Living established itself as a relevant player in the Spanish residential sector, achieving: 

STRONG MEDIA VISIBILITY 

Cumulative media reach

In earned media value

Publications across business, generalist, and TV media

BRAND REPUTATION

Nido Living became a trusted player in the real estate sector, with a very high satisfaction rate: over 96% of students would book a room at Nido Living again.

BUSINESS GROWTH

In just one year, Nido Living went from being an unknown brand to a reliable market reference, with a total of four residences in Spain and 1,803 beds available.

FOTOS EZZING SOLAR
FOTOS EZZING SOLAR
FOTOS EZZING SOLAR

]]> https://lfchannel.com/en/project/nido-living/feed/ 0 PALO ALTO (Roundhill Capital) https://lfchannel.com/en/project/palo-alto-roundhill-capital/ https://lfchannel.com/en/project/palo-alto-roundhill-capital/#respond Mon, 01 Jul 2024 20:47:48 +0000 https://lfchannel.com/?post_type=project&p=7668
YNVOLVE

Becoming a leader in the competitive luxury real estate sector

THE CHALLENGE

Round Hill Capital, a global leader in real estate investment, is the principal investor in Palo Alto, a luxury residential complex in Marbella. 

The company sought greater recognition among potential buyers across Europe by promoting its lifestyle destination concept. 

STRATEGY

LF Channel analyzed the luxury real estate market in Spain and identified that despite its continuous growth unaffected by the pandemic, there was no sense of community or belonging. 

We developed a dual strategy combining: 

Phase 1

Media relations

organic public relations activities with local media  

Phase 2

Paid media

Paid actions with international media in selected European countries. 

RESULTS

In over a year we achieved.. 

Publications in online and print media

Thought leadership actions

Million unique users reached

Regions coordinated

“After 2 years of working hand in hand with LF Channel and following a successful PR campaign thanks to the tireless work of the team, I would like to highlight 3 key points that build our successful relationship: the ability to integrate with the Marketing department, the trust generated by their professionalism, and their interest in understanding the company and its market context. Thanks to these 3 fundamental pillars, which in my opinion define a good partner across the board, we have achieved magnificent results together.”

Marketing Manager of Palo Alto 

FOTOS EZZING SOLAR
FOTOS EZZING SOLAR
FOTOS EZZING SOLAR

]]> https://lfchannel.com/en/project/palo-alto-roundhill-capital/feed/ 0 RESERVA DEL HIGUERON PRIVE https://lfchannel.com/en/project/reserva-higueron-prive/ https://lfchannel.com/en/project/reserva-higueron-prive/#respond Mon, 01 Jul 2024 16:11:00 +0000 https://lfchannel.com/?post_type=project&p=7612
YNVOLVE

Boosting Brand Recognition within the Real Estate Sector 

THE CHALLENGE

La Reserva del Higuerón Privé is a high-end real estate company located in Malaga and enjoys an outstanding recognition in the competitive region of the Costa del Sol.   

The company wanted to boost its brand recognition and reputation nationwide, in addition to promoting the eco-luxury concept in the real estate sector. 

STRATEGY

Strategic Plan

LF Channel implemented a strategic communication and PR plan focused on enhancing the brand’s credibility (leadership, features, and advantages) and developed specific messaging to work on its sustainability positioning. This effort was also leveraged through collaboration with influencer Theresa Zabell, the brand’s ambassador. 

RESULTS

Mentions in Tier 1 media

Users reached annually

Euros of economic value of the media campaign

FOTOS EZZING SOLAR
FOTOS EZZING SOLAR
FOTOS EZZING SOLAR

]]> https://lfchannel.com/en/project/reserva-higueron-prive/feed/ 0