{"id":4725,"date":"2023-12-18T11:40:56","date_gmt":"2023-12-18T10:40:56","guid":{"rendered":"https:\/\/lfchannel.com\/?p=4725"},"modified":"2024-02-06T09:02:00","modified_gmt":"2024-02-06T08:02:00","slug":"quatre-crisis-relacionades-amb-les-persones-a-evitar-en-2024","status":"publish","type":"post","link":"https:\/\/lfchannel.com\/ca\/quatre-crisis-relacionades-amb-les-persones-a-evitar-en-2024\/","title":{"rendered":"Quatre crisis relacionades amb les persones a evitar el 2024"},"content":{"rendered":"

Despr\u00e9s de tres anys de crisi successives, els l\u00edders sembren sentir-se menys capacitats per a dirigir-les. Aix\u00ed ho confirmen les \u00faltimes dades del <\/span>Worldcom Confidence Index<\/span><\/a>, que mostren que els l\u00edders empresarials perden la seva confian\u00e7a en la gesti\u00f3 de crisi. Estan preparades les companyies\u202f per a gestionar la pr\u00f2xima crisi que se\u2019ls hi presenti? La majoria no, segons aquest article de Forbes, que destaca que nom\u00e9s el <\/span>49% de las empreses dels EE.UU. enquestades tenen un pla formal de comunicaci\u00f3 de crisi<\/span><\/a>. L\u2019altre 28% te un pla informal (es a dir, indocumentat) de comunicacions de crisis, i quasi una quarta part (23%) no te un o no estan segures de tenir-lo.\u202f\u202f<\/span>\u00a0<\/span><\/p>\n

Per a donar soluci\u00f3 a aquest problema, <\/span>els socis de Worldcom han creat <\/span><\/b>el servei de preparaci\u00f3 i protecci\u00f3 de crisi SALUS<\/span><\/b><\/a>, disponible en diferents pa\u00edses.\u202f\u202f<\/span>\u00a0<\/span><\/p>\n

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A<\/span>ix\u00ed<\/span>, <\/span>previstes<\/span> l<\/span>e<\/span>s\u202f \u00faltim<\/span>e<\/span>s<\/span> classificacions<\/span> de <\/span>confian<\/span>\u00e7<\/span>a<\/span> del Global Business <\/span>Leaders<\/span> Confidence<\/span> Index<\/span> (WCI) de <\/span>Worldcom<\/span>, <\/span>hem<\/span> demanat<\/span> a<\/span>ls<\/span> experts<\/span> en <\/span>gesti\u00f3<\/span> de <\/span>crisi<\/span> d<\/span>\u2019aque<\/span>sta<\/span> as<\/span>s<\/span>ociaci\u00f3<\/span> que <\/span>escollissin<\/span> els<\/span> q<\/span>uatr<\/span>e<\/span> tem<\/span>e<\/span>s <\/span>relaciona<\/span>t<\/span>s<\/span> amb<\/span> l<\/span>e<\/span>s person<\/span>e<\/span>s que <\/span>tenen<\/span> m<\/span>\u00e9<\/span>s<\/span> probabili<\/span>tats<\/span> de ser causa de <\/span>da<\/span>ny<\/span>s<\/span> a la <\/span>marca, la <\/span>reputaci\u00f3<\/span> i<\/span> el <\/span>lidera<\/span>tge<\/span>.\u202f<\/span>\u202f<\/span><\/span>\u00a0<\/span><\/p>\n

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